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Maximizing Bookings- How to Set Up Effective Call-to-Action Links in JaneApp

Maximizing Bookings: How to Set Up Effective Call-to-Action Links in JaneApp

This is Jordan from MarketingWell, returning with another insightful video and blog post on a matter that has been percolating in my thoughts over the past several weeks. Several clients have recently voiced concerns about a puzzling trend: their JaneApp analytics indicate a substantial influx of visitors, yet their appointment bookings have not correspondingly surged. …

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Copywriting That Converts

Copywriting That Converts

Copywriting is an important yet overlooked aspect of marketing for wellness practice. It encompasses the art of weaving compelling and evocative narratives designed to stir the emotion of potential clients, fostering connection while nudging them toward taking action. When executed masterfully, this form of communication becomes a conduit for trust, rapport, and the sustainable growth …

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Targeting Online Therapy Vs Local Therapy Keywords

Targeting Online Therapy Vs Local Therapy Keywords

In today’s post, I’d like to delve into the nuances of targeting keywords for online therapy versus attracting clients seeking local in-office therapy sessions. This distinction is critical for therapists who want to focus on a broader virtual audience or prioritize nearby clients. Targeting Online Therapy vs. Local Counselling Keywords Therapists frequently ask me about …

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How To Avoid Wasted Clicks In Your Google Ads Campaigns

How To Avoid Wasted Clicks In Your Google Ads Campaigns

Greetings, Jordan Caron here, delving into the intricacies of digital marketing for therapists. In this video and accompanying blog post, I aim to dissect the disparities between keywords and search terms within Google Ads campaigns. If you are managing your own Google Ads campaign, pay close attention because I will probably save you a bit …

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