Jordan

Targeting Online Therapy Vs Local Therapy Keywords

Targeting Online Therapy Vs Local Therapy Keywords

In today’s post, I’d like to delve into the nuances of targeting keywords for online therapy versus attracting clients seeking local in-office therapy sessions. This distinction is critical for therapists who want to focus on a broader virtual audience or prioritize nearby clients. Targeting Online Therapy vs. Local Counselling Keywords Therapists frequently ask me about …

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how-to-identify-blog-topics-for-therapists

How to Identify Blog Topics for Therapists

During most SEO consultations with therapists, blogging and on-site content creation comes up. I have stated for many years that blogging is essential for many factors, not just SEO for therapists. Blogging helps build trust, credibility, and authority with potential clients who read your blog post(s), Google, and other search engines. Before I discuss what …

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Essentials For Your Therapy Website

Essentials For Your Therapy Website

In the constantly shifting terrain of mental health services and promotional strategies, establishing a commanding online presence is no longer discretionary—it’s indispensable. For therapists, counsellors, and psychologists alike, your website serves as a virtual gateway to your practice. In this digital haven, prospective clients can delve into your offerings, grasp your methodologies, and ultimately discern …

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How To Avoid Wasted Clicks In Your Google Ads Campaigns

How To Avoid Wasted Clicks In Your Google Ads Campaigns

Greetings, Jordan Caron here, delving into the intricacies of digital marketing for therapists. In this video and accompanying blog post, I aim to dissect the disparities between keywords and search terms within Google Ads campaigns. If you are managing your own Google Ads campaign, pay close attention because I will probably save you a bit …

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